BeLocal North County Inland

Discover Local Favorites in your hometown!

Welcome! We’re here to help.

When it comes to advice you can trust, who better to hear from than long-time community residents? With BeLocal, there’s no need to wonder where longtime residents go for fun, food, shopping, activities, and more.

Take a peek inside the latest issue for words of wisdom and smart suggestions from true locals.

Starting over in a new hometown is never simple.

But through BeLocal, you can easily explore local living at its finest. Check out the articles below to learn more about some of the best “hidden gems” the community has to offer.

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Meet Your Publisher

Annette Johnson

When Annette moved to San Diego to attend SDSU, she instantly fell in love with the city. After a career in online advertising and tech based in Northern California that took her across the country and abroad, she longed to return to the place she loved most. After more than a decade away, she returned home and settled in Escondido, where she’s raised her family and been an active community member—serving as a volunteer extraordinaire, Girl Scout leader, Boy Scout mom, sports mom, and PTA lady too!

Annette is proud to call North County Inland home and wants everyone to love it too. She and her husband have a family of three kids and enjoy traveling, hiking, boating, and zip-lining. As a publisher, Annette’s mission is to connect local businesses, share community stories, and help newcomers fall in love with North County Inland’s hidden gems, quirky personality, and vibrant spirit. Welcome home!

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